What Are WordPress Pages?
WordPress pages are static content sections of your website that contain information that rarely changes. Unlike blog posts, pages are timeless, standalone content used for core business information rather than news or updates.
Common Examples:
- About Us: Company history, mission, and team information
- Contact: Contact forms, phone numbers, and addresses
- Services/Products: What your business offers
- Privacy Policy: Legal information and data practices
- FAQ: Frequently asked questions
- Testimonials: Customer reviews and case studies
Key Characteristics:
- Hierarchical: Can have parent and child pages (e.g., Services > Web Design)
- Timeless: Not dated or organized chronologically
- Non-Categorized: Don’t use tags or categories like blog posts
- Navigation-Focused: Typically appear in your main menu
- Permanent URLs: Stable links that don’t change
Pages vs. Posts:
- Pages: Static, hierarchical, for permanent content
- Posts: Dynamic, chronological, for news and updates
Why They Matter for Business:
Pages form the foundation of your website’s structure, providing essential information customers need to understand your business, make decisions, and take action. They’re critical for conversions and credibility.